宣传策划Publicity Planning
独立完成广告策划方案、品牌推广方案，制定明确的实施计划和指标，以跟踪营销/广告的有效性
Independently develop advertising and brand promotion plans, establish clear implementation plans and metrics to track the effectiveness of marketing/advertising.
合理管控市场营销预算，具备成本意识
Properly manage the marketing budget and have cost awareness.
管理并维护营销工具，平台及渠道，如自建网站、多媒体、公众号及其他行业内的新兴或传统媒介
Manage and maintain marketing tools, platforms, and channels, such as self-built websites, multimedia, public accounts, and other emerging or traditional media within the industry.
管理并执行内容交付，如围绕业务端需求，协同销售、设计人员制作素材（照片、视频、电子文档或传统印刷材料等），更新公司宣传资料
Manage and execute content delivery, such as creating materials (photos, videos, electronic documents or traditional print materials) in collaboration with sales and design teams, updating company promotional materials.
活动推广Event Promotion
协助企业参与行业展会及行业论坛，以提升业务知名度和影响力，增强市场认知，助力销售转化
Assist the company in participating in industry exhibitions and forums to enhance business visibility and influence, increase market awareness, and support sales conversion.
协助企业参与各类商务活动，如与客户所属行业相关的协会、商会组织，媒体外联等，以便定期跟踪市场及行业热点，捕捉市场动向